Perseverance is Passion in Action


Tom Corley boats - crop

“I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.” – Steve Jobs

Nick Woodman is the CEO and founder of GoPro Cameras. A surfer, Woodman had pursued several business ventures that had failed. Then he started GoPro and at age 36 became a billionaire. What made GoPro succeed, where his other ventures failed?

Passion. Woodman’s previous ventures were unrelated to his passion – surfing. The idea for GoPro came about while Woodman was surfing. He thought it would be awesome if could film his surfing exploits from the perspective of the surfer.

When you tap into your passion, everything changes. Passion gives birth to persistence. Persistence is actually passion in action. It is the grit that helps you overcome all of the pitfalls, hurdles and obstacles you encounter along the way. But persistence is dependent upon passion. Passion must come first in order to unleash persistence.







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Thomas C. Corley About Thomas C. Corley

Tom Corley is a bestselling author, speaker, and media contributor for Business Insider, CNBC and a few other national media outlets.

His Rich Habits research has been read, viewed or heard by over 50 million people in 25 countries around the world.

Besides being an author, Tom is also a CPA, CFP, holds a master’s degree in taxation and is President of Cerefice and Company, a CPA firm in New Jersey.
Phone Number: 732-382-3800 Ext. 103.
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